Beastie Boys' 'Sabotage' used in advert for Joe Biden campaign

Lawrence Kim
October 20, 2020

The advert, which is in aid of Joe Biden for President, uses Pixies" "Where is My Mind?' and the Beastie Boys" "Sabotage' in the video which discusses how music venues in the States now find themselves in a tricky predicament due to the pandemic which has left them with an unknown future.

Variety reported that the new campaign ad - which debuted Sunday during the broadcast of the Pittsburgh Steelers vs Cleveland Browns NFL game - marks the first time that the Beastie Boys have allowed one of the band's songs to be used in a commercial.

Called "The Blind Pig", the Biden spot features Joe Malcoun, co-owner of the Ann Arbor, Mich. -based music venue that the ad is named for, talking about his experience in 2020 so far. "Everywhere I go, people have a story about the Blind Pig", says Malcoun. "The Blind Pig has been a kind of golf equipment that entice artists from all genres".

The TV spot focuses on MI concert venue the Blind Pig, which has been open for 50 years and has hosted shows with iconic bands like Nirvana and Soundgarden. The thrust of the ad is that President Trump's COVID-19 response, both economic and in terms of public health, has decimated the live music business. We don't know how long we can survive without income. A number of eating places and bars which have been mainstays for years is not going to make it by way of this. "There is no plan and you don't know how to go about it". It makes me so angry. "My exclusively hope for my household and for this enterprise and my group is that Joe Biden wins this election".

When you think about some of the most iconic groups in the history of music, the Beastie Boys are certainly up there.

The Michigan-set advert arrived on nationwide TV screens the day after Donald Trump held a rally within the swing state and two days after Biden made his personal marketing campaign cease there. In the recent past, they've allowed the use of their songs in a Stark Trek Beyond trailer in 2015 and an Activision game, Destiny 2, and have waged a legal battle with a toy company for using "Girls" in a commercial.

Other reports by Click Lancashire

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