Adobe acquires Oculus 3D sculpting platform Medium

Joanna Estrada
December 8, 2019

Nothing seems to change for the time being - a blog entry Oculus Medium posts will remain free for people with Oculus VR system. Medium is a sculpting software that has proven quite popular as a professional design tool.

Facebook is selling Oculus Medium, a 3D virtual reality sculpture tool for creatives, for Adobe.

Adobe is the one thing that every creative mind loves.

Sébastien Deguy, Adobe 3D and head-depth content, said medium will complement existing applications Adobe Substances for 3D texturing. Creative tools that are not for games do not receive new investments, virtual reality film content is not prioritized and Facebook is preparing to buy more game studios in order to scale their titles.

"Medium has been a beacon of creativity in the virtual reality space, pushing creative and technical boundaries of 3D modeling", Adobe 3D and Immersive Vice President Sebastian Deguy said in a statement. The creative tool enables users to sculpt, model and paint in an immersive environment - to easily create characters, objects, environments, expressive works of art and more. The team was an expensive effort for Oculus and its sale means a broader rethinking within Facebook in which virtual reality projects they address internally. For Adobe, the integration of the Oculus Medium's technology and tools will be a major contributor to the software giant's 3D and immersive strategy. And the app is now still free when you activate your new Oculus Touch controllers on the Oculus Store. "Stay tuned for more features, improvements, and other developments coming from Adobe in 2020 as Medium continues to evolve".

Deguy noted the Substance and Medium teams will work together "on the next generation of 3D tools".

Other reports by Click Lancashire

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