Popular social media site is a toxic dump

James Marshall
July 11, 2019

Getting the flawless shot for the 'gram can be hard.

The turquoise water of a lake in Siberia looks like a tropical paradise and it's drawn in hundreds of Instagramers who have posed in and around the "Novosibirsk Maldives".

Recently the human-made lake has become such a popular photo spot that Leo Alexey created an Instagram page exclusively for ash-dump selfies. It's easy to understand why would-be Instagram influencers, travel bloggers, yoga models, and newlyweds stand alongside the iridescent blue waters, using the alluring lake as a backdrop for their FOMO-inducing photography. The water's gorgeous aquamarine hue is in no way natural, but rather the result of "deposits of calcium salts and metal oxides" and completely toxic.

The pond is a dumping site for coal ash mixed with water, according to the Siberian Generating Company (SGK).

"Our ash dump has become a celebrity on social networks", SKG said in a statement last month.

"The water has a high alkaline environment", wrote Siberian Generating Company (SGK), a local power plant that dumps metal oxides like calcium salts into the lake, in statement posted on the Russian Federation social network VKontakteon on Wednesday.

After realising their ash dump had become the "star of social networks", they chose to answer some of the commonly asked questions.

They confirmed the radiation levels at the lake are normal as they have had them tested twice, and the dump is not poisonous nor does it kill plants.

Other reports by Click Lancashire

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