Kim Kardashian sues fashion company

Lawrence Kim
February 25, 2019

The two sisters took to social media on Friday to wish Robert Kardashian well on what would have been his 75th birthday.

"Missguided has become particularly well-known for copying designs worn by famous celebrities, which it then offers for sale on its sites within days - sometimes even hours - of the celebrity appearing in the clothing".

Kardashian who has been accused of appropriating style from Black culture, has filed a lawsuit against online retailer Missguided USA, that she claims is knocking off her original outfits for profit, according to the Hollywood Reporter.

The 38-year-old beauty is suing for violation of statutory right of publicity, violation of common law right of publicity, false designation of origin, trademark infringement, common law trademark infringement.

The document states that "companies have sought out ways to leverage Kim's celebrity status and social media following without seeking her consent", and have purposefully allowed her to be "an unwitting and unwilling spokesperson of their products".

The replicas are sold on various websites with models who look eerily similar to Kardashian herself. "Missguided systematically uses the names and images of Kardashian and other celebrities to advertise and spark interest in its website and clothing".

Following in mom's footsteps, the eldest child of the superstar couple is praised by the magazine for her "distinct fashion sense [that] belies her age".

The reality star went on to tweet, "I'm seriously so proud of my Northie!"

"Hey @KimKardashian, We just couldn't help ourselves", they wrote on Instagram.

As far as we know, Kim has yet to file a lawsuit against Fashion Nova. Time will tell if the Kardashian manages to quench the copycats.

Other reports by Click Lancashire

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