Incognito mode for Google Maps is rolling out for select users

Joanna Estrada
September 20, 2019

Now mid-September, Incognito Mode is rolling out to those in the app's preview community, which is a select group of people who get to test features before they are made public. While it's in preview, it should rolling out to the masses soon. Not having certain searches or websites associated with your Google account can be empowering (or enabling depending who you ask).

At the time, Google did not announce a precise release date for Maps' Incognito Mode.

Google has added a number of features to its Maps app over the last few months, including merging the functionality of its now-defunct Trips app into Maps.

In the test, incognito mode may be switched on via the app's settings, at which point Google Maps will stop sharing your location, updating your location history, saving your browsing history or using your personal data to personalize your Maps searches. Also present is the classic "hat and sunglasses" incognito icon situated within the Google Maps search bar. You'll notice that the status bar up top has turned black and the phrase "Incognito mode is on" has been aligned to the center.

To activate Incognito mode, you can tap on your profile picture and choose "Turn on Incognito Mode" amid the options. That's why Google has announced Incognito Mode coming to its Maps, just at a time when privacy was becoming a hot topic in tech circles, courtesy of Facebook, of course.

Other reports by Click Lancashire

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