Taco Bell Is Debuting a ‘Vegetarian Favorites’ Menu

Marco Green
Сентября 12, 2019

Adding vegetarian and vegan plant-based menu items has been all the rage in the fast food world: White Castle, Carl's Jr. The AVA, an organization that advocates for vegetarians, certified Taco Bell in 2015, making it the first and only quick-service restaurant to have that credential.

But earlier this year, Taco Bell decided they should probably acquiesce to the hype by at least reminding customers of their commitment to vegetarian choices.

- Starting Thursday, Taco Bell will update its menu boards to feature a dedicated vegetarian section as well as debut new veggie-only options. As the names imply, the new Crunchwrap Supreme and Quesarito simply offer black beans instead of a meat protein. Those are in addition to its two other existing vegetarian options that will be displayed prominently in a new "Vegetarian Favorites" menu. The chain said that its menu items "can be customized more than 8 million ways" to fit a vegetarian diet. Additionally, fans will be able to find another nine, flavorful vegetarian items sprinkled throughout the larger menu, all identified by an easy-to-spot vegetarian symbol.

Taco Bell emphasized that non-vegetarian items can be made vegetarian by substituting beans for meat. Taco Bell said in a release said it plans to "further innovate in this growing space".

The revamped Taco Bell menu will feature the new Black Bean Crunchwrap Supreme and Black Bean Quesarito along with the popular 7-Layer Burrito and Bean Burrito. So even if the 13 AVA-certified menu choices are up your alley, the customizable "secret vegetarian menu" options are mind-blowingly enormous. A year ago the New Zealand fast-food operator Restaurant Brands said it had brokered an arrangement with Taco Bell's global owners and planned to open more than 60 outlets in Australia and New Zealand by 2024. KFC, which is also owned by Yum Brands, tested out a Beyond Meat's new plant-based chicken in Georgia.

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