Gmail's ‘dynamic email' rolls out to everyone July 2

Joanna Estrada
June 13, 2019

If you prefer a traditional email experience, you'll have the option to disable dynamic email.

Google has recently announced that its "dynamic email" feature will be available to all the users from 2 July onwards. Instead of having an entire conversation through multiple emails, you'll be able to comment on one in a similar fashion to how you can comment on Google Docs documents.

With dynamic email, Gmail users can RSVP to an event, fill out a questionnaire, or browse a catalog directly from the message itself.

Aside from being more convenient than visiting a website, it's also more secure in theory as Google needs to vet companies before they can take advantage of the feature. The technology is built on the Accelerated Mobile Pages (AMP) framework, a webpage technology that delivers lightning-fast load times on smartphones and tablets., Despegar, Doodle, Ecwid, Freshworks, Nexxt, OYO Rooms, Pinterest, and redBus are the few approved companies that are on their list.

There have been many concerns raised over how interactive emails could be used to phish or cause danger to privacy by bypassing security.

Addressing this issue, Google is implementing an approvals policy for the system.

According to the Engadget report, Google is now clearing developers one by one for privacy and security.

The feature will be enabled by default from July 2, but you'll need to enable the display external images option if you haven't done so already.

Enable Now (Beta): This setting will allow dynamic email (currently in beta) immediately. This feature will stay enabled when it enters general availability. Also if they aren't interested they can turn dynamic email off for their individual account.

The feature is now available only to web users but mobile users will be getting an update at an unspecified date.

Overall it's an incredible feature that will help in increasing productivity as well as saving a lot of time by simplifying many tasks.

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