Bixby Voice 2.0 Might Arrive Next Week, Head Of Project Being Replaced

Joanna Estrada
October 13, 2017

News out for South Korea today suggests that some Bixby improvements could be coming soon, though.

Former vice chief of Samsung Research in America, Chung Eui-suk, is now the head of Samsung's service intelligence group at its headquarters in South Korea, having been appointed to over see the next steps for Bixby which will aim to reverse the lacklustre response the virtual assistant has had, according to the Korean Herald. The Chung's service group is in charge of developing Bixby and other services related to artificial intelligence.

Samsung has helped a great deal to promote the current trend of smartphones with almost bezel-free displays, thanks to the success of the Galaxy S8 and S8 Plus, and more recently the Galaxy Note 8. Prior to leading the service intelligence group, Chung also led the mobile platform and solution lab at Samsung Research America in Silicon Valley from 2015.

In September, Samsung had to offer a software upgrade that allows users to disable the Bixby button as many users complain they are annoyed by accidently launching the assistant when they adjust volume.

When Bixby first arrived on the Galaxy S8 it was limited to use in South Korea and then the US; UK support finally arrived in August, but Bixby failed to win a huge amount of approval. Previously, reports said Samsung had issues adding English support for Bixby voice.

Samsung's mobile business chief, Koh Dong-jin recently noted that Bixby hasn't been a resounding success, and that Bixby 2.0 would address the shortcomings of its predecessor. Android Authority pointed out that this may have been an admission that Bixby is now in an unfinished state, and the release of version 2.0 could finally make the digital assistant more useful to people.

Samsung plans to unveil the second-generation Bixby next week at a developers' conference in San Francisco. Viv is an AI startup comprised of former Apple employees who created Siri and was acquired by Samsung back in 2016.

Other reports by Click Lancashire

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