1 in 3 people binge-watch TV every week

Henrietta Strickland
August 3, 2017

OFCOM said that the trend has been driven in part "by the availability of faster home internet speeds, a rise in the number of connected TVs, and increased take up of smartphones and tablets". The vast majority of them will watch more than one episode of a programme in one sitting, and a third of them will do this weekly.

Among all United Kingdom adults, the BBC iPlayer was the most popular on-demand service with 63% saying they use it, followed by ITV Hub at 40%, YouTube at 38% and Netflix at 31%. Yet more than a third (35%) of all binge viewers are trying to cut down their viewing in some way. For that older age group, more than half (59 percent) prefer a traditional release of one episode per week. Methods of doing this include rationing their viewing (19%), finding an alternative hobby (10%) or cancelling a subscription service (4%).

But while catch-up and streaming services increase in popularity, we're not quite ready to give up traditional TV just yet.

Despite the increasing popularity of websites and apps, it is still the most important source of news for people in Northern Ireland, Mr Rose added.

Meanwhile, almost six in ten (59%) over-65s prefer a TV series to be released in the traditional manner, week by week, compared to 40% and 36% of young people aged 12-15 and 16-24 respectively.

And a report by Thinkbox, the marketing body for commercial TV in the United Kingdom, found that 86% of all TV is watched live.

7% of people surveyed said they had used mobile devices to watch programmes or films at the pub.

Online streaming has freed consumers from the tyranny of gawping at the crap telly other family members insist on watching, with one-third regularly sitting together in the same room to watch different programmes - according to a major report by Ofcom.

Reassuringly for the old guard, 91 per cent watch live TV, but the amount of time we spend watching live has dropped 14 perc ent since 2010. Viewers spent an average of 3 hours 32 minutes a day watching broadcast television on TV sets in 2016, down just four minutes compared to 2015.

Lindsey Fussell, the media regulator's consumer group director, said: "The days of waiting a week for the next episode are largely gone".

Linear TV viewing remains strong, with nine out of 10 people watching live shows every week, while 70% of respondents claimed to watch a show together as a family at least once a week.

Other reports by Click Lancashire

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