Atari is making a new game console

Joanna Estrada
June 19, 2017

However, in an effort to make Atari a household name again, it looks like the company is set to release an all-new console of its own. CEO Frederic Chesnais has now confirmed to VentureBeat that the home console pioneer is indeed making a new console based on PC technology.

That mini-retro console was a big hit despite only coming with 30 games and having wired controllers with short cables. Nintendo stopped producing the console, which cost $60 but it was such a success that people still pay more that $200 to have it.

Atari is one of the key companies in the history of video games, and one of the initial giants in the console industry. This confirmation comes after a teaser for the Ataribox dropped last week. This of course, emphasizes the "retroness" of the console but whether this machine will be playing only old classics or will be a competitive new powerhouse is unknown.

That plan would nearly surely be suicide. If they're taking another stab at a proper console, either they think they've got a chance to corner part of the market, or they got something special up their sleeves that no one else is thinking about. The idea is more likely to enter the market to compete with Xbox One, PlayStation 4 and Switch. Under the current leadership, Atari has primarily made its money through mobile games and licensing its brand.

We'll just have to wait and see when Atari is ready to wow us like they did in 1977, right? This could allow the device to function as an emulator capable of running all of Atari's classic games.

Other reports by Click Lancashire

Discuss This Article